BDSA 2016 Liverpool

Event Branding


2016 saw the British Dental Students’ Association annual conference take place in the city of Liverpool. Nice Swan Creative was approached to create the visual identity for the event. The branding aimed to be contemporary and vibrant, something that the students could connect with. Using the shape of a tooth, the logo plays on the roots of the city, complete with a skyline iconic landmarks. The bright colours nod towards those of the Liverpool dental uniform, the hosts of this years event. The branding rolled out onto stationery, promotional materials, and clothing worn by the attendees.

Working with Kieran to deliver the BDSA conference artwork was an eye opening and enjoyable experience. Kieran was really attentive to my brief and his research, into a specialist topic, was second to none. The mock-ups he delivered, told me instantly that Kieran understood the direction we wanted to go in. The logo received universal plaudits and really added to the professional yet personal atmosphere, we wished to create at the conference. I would highly recommend Kieran, and look forward to working together in the future on our next project.

Tom Dennis, Event Co-Ordinator & Director